What happens when The Queen of Butter, Diane St. Clair, a woman who makes the most coveted and expensive butter in the world, carried in some of the most famous temples of Haute Gastronomy like Thomas Keller‘s French Laundry and Per Se and sought by other Michelin-starred chefs (who are frequently turned down), decides to turn her attention to fragrance? The result is St. Clair Scents, a new indie perfume house that applies the same artisanal philosophy and naturalistic aesthetic to fragrance that Ms. St. Clair uses to make the best butter in the world. Today, I’d like to focus on the intersection of artisanal gastronomy and artisanal perfumery to tell the unusual tale and journey of Ms. St. Clair. At the end, there will be a brief scent summaries of her new trio of fragrances: Gardener’s Glove, Frost, and First Cut. Next time, in Part II, I’ll review all three fragrances properly and at-length.
What really fascinates and intrigues me is Ms. St. Clair herself. Perfumers come from a wide variety of backgrounds, particularly the self-taught ones who make artisanal perfumes, but I’ve never encountered someone whose background is in gastronomy or luxury food. Nor have I ever encountered someone who is already an established rock star in their own world — nay, a superstar in their particular niche — who then decided to start from scratch in a completely new field, taking on the challenging, insular, and often exclusionary world of perfumery, learning and doing everything themselves from the ground-up, all without deep pockets or wealthy investors. Not until now, not until Diane St. Clair.Continue reading