Upcoming Releases: 7 Areej Le Doré History of Attars EDPs

Areej Le Doré will soon be offering a pre-order release of its 7th Collection, a continuation of its History of Attar collection and consisting of 7 sprayable, mixed material, and blended eau de parfums: Le Mitti; Beauty and the Beast; Gul Hina; Ambre de Coco; Mysore Incenza; Malik Al Motia; and Al Majmua. Given how quickly the sample sets sell out, I thought I’d share a few details with you about this Saturday’s launch.

Areej EDP sample set box. Photo: my own.

Areej Le Dore 7th Collection EDPs. Photo: ALD/Russian Adam.

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ATon Perfumes: New Perfume House, New Releases

ATon Perfumes is a new perfume house founded by Anton Gerasimov, Russian Adam‘s younger step-brother. It launched a debut trio of scents on March 26, 2022: Roxbury, Patchouli Lave, and Bright Lights. In this post, I’ll share with you the official scent descriptions, notes, and relevant bottle, price, shipping, and sample details.

ATon Perfumes Roxbury, Patchouli Lave, Bright Lights. Photo: ATon

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Areej Le Doré Chinese Oud

Chinese Oud, the latest release from Areej Le Doré, is a perfect example of a self-taught perfumer honing and refining his style over time to become the equal of many professional, big house noses today. The opulent parfum is the result of a collaboration between Russian Adam and his friend, Jamira Oud, who distilled and worked on many of the rare Chinese raw materials, including wild, aged, nearly extinct Hainan agarwood which is considered by many collectors to be one of the top varietals in the world due to its unusual floral, fruity, and citrus tonalities.

I’m going to tell you upfront, right from the start, that I loved Chinese Oud and I thought that it was not only complex but also one of the more approachable, versatile, refined, non-blocky, and smooth floral leather ouds (or floral oud orientals) from Areej Le Doré.

Chinese Oud, 10 ml bottle version. Photo: Areej Le Doré

Chinese Oud, 10 ml bottle. Photo: my own.

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New Launch: Boujee Bougies — Original, Fun, Witty & Creative Niche Candles

Though I rarely post about new releases or new brand launches, I’m going to make an exception this time for Boujee Bougies, a new niche candle brand created by expert niche perfumistas for discerning niche perfumistas. The brains behind it are Nick Gilbert and Pia Long, both longtime stalwarts in the niche perfume world. Thomas Dunckley of The Candy Perfume Boy also played a big role in the writing and support processes behind the scenes.

One of the reasons for my singling out this new company is that I was incredibly impressed by the originality of note lists and I also smiled at the witty, fun, carefree, outgoing and slightly tongue-in-cheek ethos of the brand. Bright, colourful candles come with names like Hellfire or Cuir Culture (pun intended) and their note lists made me sit up and do a double take.

Gilt. Source: Boujee Bougies

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