Perfume Review – Arquiste Anima Dulcis: Conquistadors, Convents & Chocolate

It was a chilly day in Mexico City that November, long ago in 1695, and the kitchens of the Royal Convent of Jesus Maria were a beehive of activity. The haughty Mother Superior took the heavy key from the chain around her neck and unlocked the vault with the sisters’ most precious ingredients: bitter, dark chocolate, rich chilies, earthy spices, incense used in their religious ceremonies, and the heaviest of vanillas. The recipe for their famed “Anima Dulcis” was a secret one — even some of the nuns weren’t privy to its true magic. Were there flowers hidden under its dark depths? Was ancient incense responsible for its smoke, or was it darkened patchouli? The Mother Superior smiled to herself as she passed through the convent’s stone passageways and heard the younger sisters’ whispered questions. She, and she alone, would add the finishing touches.

Sao Roque Church, Lisbon, which is a little how I imagine the Royal Convent to appear. Photo: "ToonSarah" on VirtualTourist.com

The chapel of Sao Roque Church, Lisbon, which is a little how I imagine the wealthy Royal Convent in my mind. Photo: “ToonSarah” on VirtualTourist.com

Cornelis de Vos, Flemish Baroque painter, 1584-1651. Source: This Ambiguous Life Blogspot.

Cornelis de Vos, Flemish Baroque painter, 1584-1651. Source: This Ambiguous Life Blogspot.

The Royal Convent of Jesus Maria in Mexico City on a day in November 1695, is the explicit reference point for the “baroque gourmand” fragrance that is Anima Dulcis (loosely translated as “soul of sweetness”). It comes from the perfume house of Arquiste, founded by the Mexican architect and designer, Carlos Huber. Mr. Huber — who just won the Fashion Group International’s Rising Star award a few weeks ago — was inspired by the convent’s history and practices after he worked on renovating and converting the building in Mexico City.

Carlos Huber. Source: Etiket.com.

Carlos Huber. Source: Etiket.com.

As Mr. Huber explains on the Arquiste website, the Royal Convent of Jesus Maria had been founded in 1578 for the female descendants of the Spanish Conquistadors. (Or, at least, the very wealthiest and most aristocratic among them!) It was known for the nuns’ recipes which combined European and Asian ingredients with those particular to Mexico’s ancient history. Octavian, the highly respected perfume blogger of 1000 Fragrances, elaborates further in his beautiful review of the perfume:

The most carnal elements of the baroque cuisine were mixed in unexpected combinations, forgotten by the modern nose. Animalic jasmine, tuberose, petals of white flowers and all the temptations of the flesh were mixed with cocoa and hot spices to produce liqueurs and sweets. The nuns were discovering the fabulous scents of the new world, earlier than Europe. Vanilla, cocoa and tuberose, brought to Versailles, but still a great luxury before their massive use in the next century, made their debut in a Convent where the ancient Maya and Aztec flavors were tested and studied by Europeans. Anima dulcis, a modern interpretation of this magic encounter, tells the story of when the european sensibility started to use the “dark” ingredients of the New World – the discovery of cocoa, vanilla and chili pepper, reported by Cortez 150 years earlier. [Emphasis in the original.]

Using his research (and, I believe, the sisters’ actual recipes), Carlos Huber worked with twoAnima Dulcis perfumers, Yann Vasnier and Rodrigo Flores-Roux, to encapsulate the Convent’s creations. The result was Anima Dulcis which was released in 2011. It is classified on Fragrantica as an “oriental vanilla,” though I think “oriental chocolate” might be a more accurate summation. On its website, Arquiste says the notes include:

Cocoa Absolute, Mexican Vanilla, Cinnamon, Chili infusion.

Those official notes are just the tip of the iceberg. There is no way that the list is complete. I would venture a guess that the complete list might possibly look a little bit like this:

Cocoa Absolute, Mexican Vanilla, Cinnamon, Red Chili infusion, Jasmine Sambac (or some sort of florals), Seville Oranges, Cumin, Cardamom, Patchouli, Incense and, possibly, some sort of ambery resin.

Pre-Columbian chocolate with chilies. Source: CaFleureBon.

Chocolate with chilies and spices. Source: CaFleureBon.

Anima Dulcis opens on my skin with cinnamon-infused dark chocolate. It’s chewy, dusky, and spiced, but also, simultaneously, honeyed. Fiery red chilies counter the sweetness of the vanilla that just barely seems to breathe in the background. So does the earthiness of a dark patchouli — dirty and slightly smoky in the best way possible. The smoky notes seem to be further accentuated by some hint of light incense. It’s a lovely take on vanilla and chocolate, especially with the piquancy from the red chili pepper.

Mexican Hot Chocolate. Source: Zested.com. (Click on the photo for a link and a recipe.)

Mexican Hot Chocolate. Source: Zested.com. (Click on the photo to go to the website where you can find a tasty recipe.)

The chocolate note, however, is the real star. It’s unusual and nothing like the typical sort of chocolate notes which, to me, often feel more like powdery cocoa. At the same time, it’s also not like purely dark chocolate. Here, it’s more like the richest chocolate flourless cake covered with ganache made from bitter chocolate, covered by a dusting of smoky powder, cinnamon, cumin, cardamom, decorated with faint slivers of Madagascar vanilla pods, and then set on a plate of spicy, cinnamon red-hot candies. The richness almost has the feel of a British Christmas plum pudding, only tinged with incense.

It’s an incredibly cozy scent that is, at the same time, very sexy. There is a rich, meaty, chewy, dark aspect to it that can certainly be called “baroque” but, to be honest, aristocratic Mexican nuns descended from the Conquistadors are not really what comes to mind when I smell it.

Vermont West Hill House B&B.

Vermont West Hill House B&B.

Instead, I feel transported to a secluded wood cabin in Vermont on a very snowy, wintery night; there, by the light of a roaring fire which casts flickering shadows on the wall, a seduction scene full of deep long kisses and teasing nuzzles unfolds. Cups of spiced hot chocolate filled with dark liqueurs lie empty; the fire releases an occasional tendril of smoke; the light is glowing amber and red; and sensuality underlies the cozy warmth of the scene.

As time progresses, the baroque chocolate notes are joined by something that is definitely floral in nature. It’s lovely, adding a lightness and sweetness to the dry spices, but I can’t pinpoint the exact flower. Perhaps Jasmine sambac, with its earthier, muskier nature than regular jasmine? Octavian on 1000 Fragrances thinks it’s a green lily note and, while I can see some light greenness, I don’t think it’s the delicate lily flower. Either way, the perfume definitely has some sort of floral component. Carlos Huber may consider Anima Dulcis as a “baroque gourmand,” but, to my mind, it is much more of a spicy oriental perfume which just happens to have some gourmand elements. It’s also a very ambery perfume for something that is meant to smell like Mexican hot chocolate, and I wonder if there is some sort of resin in Anima Dulcis’ foundation. Whatever the specific notes, it’s a fascinating and addictive scent. I can’t stop sniffing my arm, and I just barely stifle the urge to put on more.

Nordic Christmas Oranges. Source: Trine Hahnemann & The Times of London.

Nordic Christmas Oranges. Source: Trine Hahnemann & The Times of London.

Two hours in, the perfume shifts and changes a little. It is now predominantly cinnamon orange with red chili peppers. There is a feeling of caramelized cooked fruit, where the caramel has burnt just a little. Or, maybe, it’s more like a sticky, toffee’d orange, salted and sweet, mixed with dark raisins stewed in rum and dark chocolate. It’s really hard to pinpoint; the perfume is superbly blended, leading all the notes to melt together in a decadently luscious, rich whole. The burnt note, unfortunately, lasts a wee bit too long for my liking, and seems to become just a tad bit more bitter and burnt with time. It’s not strong and over-powering — it’s not even the predominant note — but I think I would have liked just a little less of it or, perhaps, a little more sweetness to counter it.

After another hour, it fades, leaving Anima Dulcis as a lovely combination of bitter Seville oranges, dark patchouli, cinnamon, chili pepper and a soft dusting of sweet vanilla. Eventually, at the end of the fourth hour, the perfume turns into a soft amber with spices and just a flicker of orange, before finally ending up in its final stage as sweet vanilla and light white cocoa powder, with just a smidgen of dusty spice.

For all that these notes seem dark and heavy, the perfume itself actually is not. It’s neither narcotically heady nor cloyingly sweet. It’s not a light, clean, airy scent by any means — no laundry detergent freshness here —  but it’s surprisingly not heavy or opaque either. Octavian describes it as “light, woody, airy” and “delicate.” I think it’s a bit heavier than that; I wouldn’t want anyone to think this is a sheer, translucent scent or something like the minimalistic creations made by Jean-Claude Ellena. But, given the richness of some of its components, it is far from thick and never overbearing.

In fact, even the sillage is moderate. In the beginning, you can smell it on yourself but it’s far from overpowering. Someone across the room definitely won’t be gassed by it. After the first hour, the perfume becomes softer and, by the third hour, it was quite close to my skin. By the fourth hour, it took some determined sniffs, putting my nose right on the skin, to detect some of the nuances in the notes. As for longevity, it was moderate on my perfume-consuming skin. It faded away shortly before the sixth hour. On others, I’ve read lengths of time around varying between six and eight hours.

All in all, I really liked Anima Dulcis. A lot. The only thing stopping me from wanting a full bottle is the fact that, for my personal tastes, I would have preferred it if the scent were heavier, headier, and just a slightly bit sweeter. (Just a smidgeon!). I realise, however, that most people don’t share my preference for narcotically heady scents, so I think Anima Dulcis would be a real crowd-pleaser for many. It taps into the current trend for gourmand scents but, in my opinion, it really isn’t one. Those who are expecting a true dessert fragrance will be disappointed. This is not half as sweet as some of the niche Guerlains that are out there. Those, however, who share my feeling that a few of those Guerlains are a bit too gourmand should really look into Anima Dulcis. The same applies to anyone looking for a very high-quality, luxurious take on spicy Orientals without the heavy, boozy or opaque aspects that can sometimes accompany them. I should add that it is most definitely unisex!

Try Anima Dulcis, and see if a perfume twist on a recipe from the aristocratic descendants of the Conquistadors over three hundred years ago touches your sweet soul.

DETAILS:
Anima Dulcis costs US $165, CAD $200, £125.00 or €149. It comes only as an eau de parfum and is available only in a 55 ml/ 1.8 oz size. In the US, it is available on the Arquiste website, Barneys, and Aedes. In Canada, the Arquiste line is available at Holt Renfrew Bloor in Toronto (though I could not locate it on the overall Holt Renfrew website), or at Etiket in Montreal for CAD $200. Each store is the exclusive dealer for the Arquiste line in their city. In the UK, it is available for £125.00 at Liberty London. In France, you can find it at Jovoy Paris where it retails for €149. In Germany, it is sold at Aus Liebe Zum Duft. Elsewhere, you can use Arquiste’s “Stockists” page to find a retailer near you. Samples are available at Surrender to Chance where the price starts at $4.99 for a 1/2 ml vial. The site also sells all 7 perfumes from the Arquiste line in a sample pack for $33.99.

Perfume Review: Parfum d’Empire Azemour Les Orangers

Last night, I was transported to the Dust Bowl of the American plains during the Great Depression of the 1930s.

Dustbowl 1930s

The problem is, I wasn’t supposed to feel like Tom Joad in Steinbeck’s The Grapes of Wrath. I was supposed to be on horseback near orange groves and the moss-strewn craggy cliffs of Morocco’s coastline. I was supposed to be in Azemmour, one of the most ancient cities of the kingdom of Morocco, a Moslem and Jewish place of pilgrimage.

Silves Castle

Not Azemmour, but Silves castle in Portugal. The photo conveys what I thought I would feel and experience.

That is the goal of Azemour by Marc-Antoine Corticchiato, the founder and nose behind Parfum d’Empire. And it is a goal in which he seems to have succeeded for 99% of the people who have tried Azemour, a critical darling and much-loved perfume that has received endless praise in the blogosphere. I seem to be in the 1% of people for whom the perfume simply did not work.

Parfum d'Empire AzemourI’m truly saddened by that fact, as Azemour was one of the perfumes which I was most eager to try in the last few months and one which I expected to adore. For one thing, on paper, the description of Azemour is not only breath-taking, but filled with notes that should send me into a state of euphoria. Orange, clementine, tangerine, orange blossom, neroli, rose…. My God, it’s as if it were tailor-made for me! And the description even surpassed some of the notes.

In fact, I cannot remember the last time I was so transported by the sound of a perfume as I was when I read the following on the Parfum d’Empire website:

This fresh, timeless chypre plays on all the facets of the orange tree: the sparkling zest and sunny flesh of the fruit, the dark green of the leave, the honeyed sweetness of the flower, the force of the wood. But the word “amour” which nests in AZEMOUR also expresses the perfumer’s deep love for the land where he was born, and this fragrance is an evocation of the Moroccan landscape with its dunes, wild grass and orange groves… AZEMOUR, timeless elegance in the kingdom of Morocco…

The city of Azemmour, Morocco.

The city of Azemmour, Morocco.

A tribute to Azemmour, one of the most ancient cities of the kingdom of Morocco, a Moslem and Jewish place of pilgrimage; a tribute to his parents’ orange grove and to his long horseback rides on the lands that stretch along the Oum Er r’Bia wadi up to the ocean…

The golden light of the Moroccan Atlantic coast suffuses the top notes of AZEMOUR, a blend of sparking citruses dominated by the zest and flesh of orange, set in clementine, tangerine, grapefruit and citrus. Coriander, cumin, black pepper and pink pepper add their vibrancy to this burst of flavours; blackcurrant and galbanum set it in a dark green nest of leaves.

Then AZEMOUR speaks its heart with the freshness of neroli, intensified by geranium, fleshed out by suave, honeyed orange blossom absolute and delicately spicy old-fashioned rose.

Hay, moss and henna extracts conjure dry grass exhaling the day’s heat in the orange grove. Wood notes trace the undulating silhouettes of cypresses in the Atlantic wind. A tinge of saltiness evokes dunes swept with ocean spray…

Reading that lyrical imagery is almost enough to make one want to buy a plane ticket to Azemmour itself or, in the absence of that, just buy the perfume unsniffed! As for the notes which I mentioned earlier, the full and complete list (provided by Luckyscent) sounds simply marvelous:

orange, clementine, tangerine, grapefruit, coriander, cumin, black pepper, pink pepper, blackcurrant, galbanum, neroli, geranium, orange blossom, rose, hay, moss, henna and cypres[s].

Alas, on me, Azemour was not a trip to the orange grove by the sea. It was dry, dry, dry dust for a good portion of its opening, before settling into less dry green moss. My beloved orange notes were ghosts that taunted me, mocked me, laughed at me as they occasionally popped up for an instant before flitting away, teasing me with their presence in a constant vanishing act.The opening seconds of Azemour were a blast of bitter hay, strong henna powder, black pepper and moss with just the faintest hint of bitter orange. It smells of actual dust, and it evokes the barren, ravaged plains of America in the 1930s or the Sahara. Nor does it get better in those first ten minutes. In fact, as time passes, the dustiness just gets more bitter and green. The oakmoss is pungent and musty, evoking images of grey, mineralized lichen and dust. Usually, the scent of oakmoss in most fruity chypres (which is what Azemour is classified as on Fragrantica) is alleviated by the sweetness or freshness of citrus notes. Not here. Not on me. Instead, its pungent mustiness is accentuated by bitter hay and by the acrid greenness of galbanum. The overall impression is not helped by the dustiness of henna whose scent, here, occasionally, evokes ashtrays and leather.

As time passes, the oak moss becomes even more dominant but, still, no sweet mandarin, clementine, orange blossom, or zesty fruits. Instead, the dryness is joined by the faintly mentholated, tarry, pine notes of the galbanum and the dry woodiness of the cedar tree. There is the bite of black pepper, sea salt, and, fleetingly, that faint ashtray smell from the henna powder. Thirty minutes in, there is a light touch of cumin, coriander and some green geranium notes. It is at this point that the ghost of the orange notes becomes more evident but it is only momentary. It flits away like the very worst kind of tease.

My attempts at locating that ghostly note is not assisted by the fact that the sillage of Azemour drops substantially within the first hour. Quantity is not to blame, either, as I had put on a lot of the perfume in anticipation of loving the scent. (Plus, my vial partially broke on me at the time.) No, a solid, good dosage of the scent did nothing to help me locate the elusive orange. The perfume’s projection dropped so dramatically that — by the second hour — I was quite inhaling at my arm like a wild animal about to attack flesh. In all honesty, my discouragement and mood at this time were reaching an all-time low.

By the end of that second hour, Azemour was essentially just oakmoss, sea salt, an ambered leather accord, a hint of cumin and the occasional ghostly presence of orange. The oakmoss was, thankfully, much less pungent, musty and dusty than it was at first. To the extent that the leather felt “ambery,” I suppose you could say that was a subtle effect of the orange, blending with the leather for some resinous richness. And, in truth, the slightly animalic notes underlying the leather were quite nice. Or, perhaps, that’s just relief at smelling something other than dry dust for a while.

Nothing really changed for the remainder of the perfume’s development. For the last few hours, Azemour turned into a perfectly pleasant moss scent with ambered leather and a flicker of orange. There were traces of the perfume on my skin at the end of about five and half hours, I think, but I can’t be sure because, honestly, it was just so damn evanescent on my skin. I looked like a madwoman attacking my arm in hopes of smelling faint hints of something. And,yes, there were those hints. It just took monumental effort to find them! By the end, you can add intense frustration to the gamut of emotions that I experienced when testing this scent.

My experiences do not seem to mirror that of others who talk with gushing adoration of whole oranges, juicy pulp, citrus explosions over lovely mossy greens. My experiences don’t even seem to match in the longevity department, though that latter bit is not particularly surprising given my perfume-consuming skin. Others report that Azemour lasts on them for hours and hours, although many do say it’s an airy, light scent. But, as a whole, I seem to find few people who aren’t completely worshipful of the scent. There are a handful of slightly less enthused comments scattered here or there — and one person commented on Bois de Jasmin that she too smelled ashtray notes which Victoria also chalked up to the henna — but that’s about it.

I can’t even say it’s a gender thing. Yes, the vast majority of the worshipful reviews have come from men, but a large number of female bloggers have raved about Azemour, too. From Bois de Jasmin, to Grain de Musc, to Now Smell This — they’ve all loved the scent. Only Birgit at Olfactoria’s Travels noted that it could be a difficult scent to wear, but she too thoroughly enjoys wearing it from time to time. If the perfume smelled on me as it did on all of them, I might feel the same way. After all, I enjoy chypres and oakmoss, and I absolutely adore orange notes.

Unfortunately, what I experienced was simply too, too dry, dusty and masculine. I say that as someone who not only wears unisex perfumes, but who wears actual men’s colognes too at times. Azemour was simply not enjoyable in the way that it expressed itself on my skin. And I fear that the “for women” part of the title, as well as that stunning list of notes, may lead women who like more traditional, very feminine, “fruity” chypres into thinking this is the perfect scent for them. No, unless you like really DRY, dusty scents, this is not a perfume for you. As Birgit at Olfactoria’s Travels admits, this is “somber,” “severe and stern at times, hard and unyielding[.]” I think that’s very well stated. She thinks, however, that “in the end you realize that this inability to bend and give way is for your own good.”

I don’t quite agree with that. I think it depends on the person and their perfume experience. In my opinion, women who like more traditional, very feminine fruity chypres won’t bend and come to like this at all. Nor will those who prefer for more cozy, warm, or sweet scents. Or those who like more traditional, soft, feminine florals. Not one bit, and not even if they have the slightly more fruited experience that some others have done. In my opinion, this is a perfume for an adventuresome, very experienced perfumista who knows and likes niche scents, but who, most of all, can appreciate her pungent oakmoss on the masculine, dry, “severe” side.

Men, in contrast, will probably continue to worship at Azemour’s feet. And I have no doubt that it would smell wonderful on them.

DETAILS:

Azemour Les Orangers eau de parfum is available on Parfum d’Empire’s website where it costs $110 or €92 for a large 3.4 oz/100 ml bottle. You can also find it at Luckyscent which sells the smaller bottle in a 1.7 oz/50 ml size for $75, in addition to the large $110 bottle. Beautyhabitat sells the smaller size, The Perfume Shoppe sells the larger. For all other countries, you can find Azemour at a retailer near you using the Store Locator on Parfum d’Empire’s website. To test Azemour for yourself, Surrender to Chance sells samples starting at $3.49 for a 1 ml vial.

Review en Bref: L’Artisan Parfumeur Batucada

As always, my Reviews en Bref are for perfumes that — for whatever reason — didn’t seem to warrant a full, exhaustive, detailed analysis.

L'Artisan BatucadaBatucada is a fruity-floral fragrance from L’Artisan Parfumeur which seeks to evoke the beaches of Brazil, the Caipirinha cocktail, and Batucada itself, a type of samba dance that originated in Rio. The scent was launched in 2011 and created by perfumers, Karine Vinchon and Elizabeth Maier.

I’ve seen a variety of different notes for the perfume, but the most complete list seems to be from Now Smell This which lists:

Lime, mint, davana, tiare, ylang, amber, benzoin, aquatic notes, coconut, vanilla, sandalwood, salty skin accord, patchouli, vetiver and musk.

Caipirinha

Batucada had a pretty opening. It was extremely effervescent, sparkly, fresh and bright  — lime, mint, sugar and fruity florals. The lime was the best part and very zesty. When combined with the sugar notes like those in cachaca — the sugar cane rum used the Caipirinha — it definitely evoked the cocktail (which I happen to love). In the background, there are hints of fresh coconut. It’s not unctuous, heavy or gooey, but it is a bit buttery and creamy, while still feeling light.

Soon thereafter, other notes start to appear. In addition to the lime, there are notes that are fruity, sweet, salty, rum-like, and with a flicker of subtle vetiver. The fruity notes are hard to place at first, but soon turn into the scent of apricots. I’m attributing that to the Davana, which a Google search tells me is an orange-y flower native to India and whose rich scent can apparently vary drastically from person to person. I’ve read olfactory impressions ranging from fruity-florals, peaches and apricots, to tea, raisins, rum-like accords, wine and vanilla. Here, to me, they evoke the soft, sweet scent of an apricot’s fuzzy skin.

Ninety minutes in, the perfume is all tropical notes. Buttery, rum-like, salty, and beachy with aquatic accords. The latter, unfortunately, have a distinctly metallic undertone to them which remains for much of the perfume’s development on my skin. There is also coconut which, along with the floral notes from tiaré (also known as frangipani), contribute to a buttery feel. It’s odd, the scent here is slightly indolic and, yet, extremely sheer and light. L’Artisan perfumes usually have that tendency, but it’s unusual to have an indolic, buttery scent not be heady or heavy.

Copacabana Beach in Rio. Source: The Guardian. Photograph: David Oziel/AP

The perfume doesn’t really smell of coconuts or suntan oil per se, but yet, there is definitely the impression of your body’s skin after a long day at the beach. You know that feeling of your sun-kissed skin that used to have suntan oil on it and which now just has the faint, lingering traces of salt and the sea? That’s what Batucada evokes in its middle to final stages. And, in its final hours, it’s just a musky, salty scent with a faint trace of fruity-florals.

All in all, the scent lasted approximately 6 hours on me and the sillage was incredibly low. The projection of Batucada dropped to almost nothing exactly 12 minutes into my test. For me, L’Artisan perfumes frequently take sheerness, lightness and unobtrusiveness to a whole new degree — but that may be a plus for many. This eau de toilette is no exception. The longevity, however, is not incredibly high and that doesn’t just apply to my peculiar, scent-consuming skin. Others have reported poor to moderate longevity.

To be honest, Batucada not a perfume I would ever wear. A small part of me likes the mental associations, but most of me feels as though my salty, buttery, tropical skin needs a post-beach shower. For some, that sensation may be too much and may turn this scent into just a novelty act that’s fun only for a one-time sniff. That seems to be the reaction of most reviewers: Robin at Now Smell This enjoyed it in that same way, but would never buy it; Freddie at Smelly Thoughts found it “pleasant” but struggled to “write about this as a serious fragrance;” and the Candy Perfume Boy thought there were much better cocktail and/or citrus fragrances on the market, concluding that “it is by far the most disappointing of L’Artisan Parfumeur’s Les Voyages Exotiques.”

General commentators are slightly more enthusiastic about the scent. Slightly. On Fragrantica, those who didn’t feel “drunk and in desperate need of shower” liked it. But few would pay the price for a full bottle which is about $100 or $145 (depending on size) and available on the L’Artisan websiteLuckyscent and Parfum1.

I really struggle with scents from L’Artisan. I want to like them but — with the exception of the absolutely fabulous, fantastic Safran Troublant — the line simply hasn’t worked for me thus far. Batucada is no exception.

Review en Bref: L’Artisan Parfumeur Mon Numero 10

As always, my Reviews en Bref are for perfumes that — for whatever reason — didn’t seem to warrant a full, exhaustive, detailed analysis.

Mon Numero 10 is part of the perfume “By The Numbers” series that legendary perfumer, Bertrand Duchaufour, made for L’Artisan Parfumeur. In a nutshell, he created ten fragrances in 2009 as a one-time exclusive deal for customers, each of whom would essentially be getting a bespoke, unique fragrance. Only one bottle was ever made for each of the perfumes and at the cost of $10,000. (NST says it was $20,000 each!) Two years later, in 2011, L’Artisan came out with slight variations on eight of those bespoke perfumes for the general masses with certain numbers in the line being exclusive to a particular city and/or retailer. Mon Numero 10 is New York’s perfume and exclusive to Barney’s which sells it world-wide for $200 for 3.4 oz/100 ml.

Mon Numero 10 comes in eau de parfum concentration and is categorized on Fragrantica as an oriental. There, as elsewhere, no perfume notes are given; you see only leather and amber mentioned as a general sense of the perfume. I did manage to find a full list of notes on Perfume Niche (which also is the only place I found to sell samples of it, priced at $5 a vial). The perfume contains:

bergamot, fennel, cardamom, pink pepper, cinnamon leather, incense, rose essence, geranium, jasmine, musks, vanilla, Tonka bean, ambergris.

Mon Numero 10 opens on my skin with an incredibly strong note of what can only be described as Cherry Coca Cola. (Perhaps Cherry Dr. Pepper or cherry root beer? It’s something in that family.) Once you have that mental association in your mind, it’s hard to shake off. Immediately on the footsteps of that main note are incense and roses. There is also a strong presence of geranium, especially the fuzzy green, leafy parts. In the background, there is light musk and amber, with a faint touch of vanilla. The perfume is sheer but heady and strong.

As time passes, Mon Numero 10 turns into a very musky Cherry Coke with some animalic notes. There is leather, incense, musk and boozy amber, but still under the umbrella of Cherry Coke. Or perhaps it’s closer to root beer now? I can’t get the impression of an 1950s soda fountain out of my head. The perfume is — like all Bertrand Duchaufour creations, superbly well-blended — so different notes only occasionally rise to the foreground but there is no getting away from that initial soda impression. On me, the leather notes are very subtle; the incense and musk are far more predominant. During the final stage, Mon Numero 10 becomes quite lovely: incensed rose with amber that is just barely boozy but always rich. It’s like a sheer veil just touching my skin.

The perfume’s sillage is like that of all L’Artisan fragrances that I’ve tried: low. It’s sheer and has little projection, becoming close to my skin after thirty minutes. However, as an eau de parfum, it has much greater longevity and presence than many of the brand’s perfumes (which are often in eau de toilette concentration). All in all, Mon Numero 10 lasted about eight hours on me.

I enjoyed the dry-down, especially the incensed amber notes, but I wasn’t crazy about the scent as a whole. My experience was slightly similar to Angela from Now Smell This who found the scent to be “leather cola” or Coke over the leather seats of a Bentley. She found it to have the “forceful, stylized demeanor of Joan Crawford in the 1940s” — which I can partially see. Something definitely feels a little retro and stylized about it. In contrast, one commentator just found it to be like “horse liniment.” I’m not sure that’s better… And, the two reviews of the fragrance on Fragrantica, are definitely not passionate raves. On the positive end, Birgit from Olfactoria’s Travels gave a whiff to all the scents in the line at the store; as an initial impression, she enjoyed Numero 10 the most. I have no idea if she tried it beyond that and ended up loving the scent. [Update: I am informed that she subsequently ended up hating it.]

For $200 a bottle, this is not a fragrance that I would recommend.