Though I rarely post about new releases or new brand launches, I’m going to make an exception this time for Boujee Bougies, a new niche candle brand created by expert niche perfumistas for discerning niche perfumistas. The brains behind it are Nick Gilbert and Pia Long, both longtime stalwarts in the niche perfume world. Thomas Dunckley of The Candy Perfume Boy also played a big role in the writing and support processes behind the scenes.
One of the reasons for my singling out this new company is that I was incredibly impressed by the originality of note lists and I also smiled at the witty, fun, carefree, outgoing and slightly tongue-in-cheek ethos of the brand. Bright, colourful candles come with names like Hellfire or Cuir Culture (pun intended) and their note lists made me sit up and do a double take.