“The People v. Amarige” – Prosecution & Defense

The People v. Amarige – Case # 13-92745B

The Bailiff: “Oyez, Oyez, the Court is now in session. The Honorable Judge Charles Highblossom presiding. On the docket, The People v. Amarige, Case # 13-92745B. The charge is olfactory assault and battery. State your name and business before the Court.”

[A small, balding man rises]: “I am the District Attorney, Luke Sneering.”

[A tiny, dark woman rises]: “I am the Public Defender, Grace Hopeless-Causes, representing the Defendant, Amarige de Givenchy.” [She points to the table where Amarige sits. She is enveloped in the most luxurious white furs, drips gleaming diamonds, and wears the largest, frothiest hat this side of a royal wedding. The defendant’s chin is raised defiantly, her eyes staring straight ahead, but she nervously fingers her diamond choker.]

[The white-wigged judge bangs his gavel]: “The Prosecution may proceed.”

THE PROSECUTION:

[The D.A., Mr. Sneering]: “Ladies and gentlemen of the jury. We are here to convict Amarige, from the house of Givenchy, with being the most heinous perfume in the world. Countless have fallen prey to her horrors. You will hear testimony from asthmatics whom we will wheel in from the Intensive Care Unit where they landed after a mere whiff of her olfactory napalm. You will hear of her ubiquity in the 1990s, Amarige 1990sassaulting you from every magazine perfume strip, invading your home through your mailbox, until there was no escape. You will hear from Luca Turin, the perfume expert, on how she is “truly loathsome,” a perfume he rated one-star, and which he hates the most in all the world. And, in the end, you will do the right thing: you will convict her of assault and battery, even though what we really should be charging her with are crimes against humanity!

Let us start at the beginning. Amarige was let loose upon the unsuspecting public in 1991, a fruity-floral Frankenstein created by the legendary nose, Dominique Ropion, who really should have known better! Her parts, according to Fragrantica, consist of:

top notes are composed of fresh fruit: peach, plum, orange, mandarin, with the sweetness of rose wood and neroli. The floral bouquet, very intense and luscious, is created of mimosa, neroli, tuberose, gardenia and acacia with a gourmand hint of black currant. The warm woody base is composed of musk, sandalwood, vanilla, amber, Tonka bean and cedar.

In those long-ago days, as the perfume blogger The Non-Blonde states so well, there was no escape from her fumed tentacles. You didn’t have to buy it to wear it.

[You] didn’t have to: you could go into a public building, a friend’s home or get on a bus and emerge with your hair and clothes smelling of it. Amarige was so recognizable and obvious that even I, lover of assertive perfumes, couldn’t deal with it. Not to mention the fact that it’s so very peachy you could feel the juice dribble on your chin.

The Non-Blonde may have had a baffling change of heart on Amarige, but she was right when she said that “women who maintain the old habit of marinating themselves in Amarige should have their noses and sanity examined.” (Frankly, I think the Non-Blonde should have her sanity examined for her sudden appreciation of Amarige. No, time does not heal all olfactory wounds!)

I said at the start that what we should be charging Amarige with are crimes against humanity. The world agrees with me. I present as witnesses, some posters from Basenotes.

[The court security guards wheel in the witnesses that they have ferried over from the Intensive Care Unit. From their gurneys, they feebly lift their heads to take the vow to ‘tell the truth, the whole truth and nothing but the truth,’ so help them God. And then they testify.]

  • Tuberose’s reputation has been damaged almost irrepairably by this most horrid affair. If I were her I would sue.
  • Truly, truly awful. Radiates out to the orbit of Neptune. Causes asthma, retching and a stampede for the exit. Frightens children and pets, ruins dinner-parties, restaurant meals and plane journeys. Could be used to eradicate vermin from silos and warehouses. [..] Please people, stop buying this hideous juice so Givenchy will stop making it. It’s an abomination, a crime against humanity. I can’t understand why any woman would want to smell like this, or why her significant other would want to smell it on her. A chemical disaster of Chernobyl proportions.
  • this Perfume is a migraine in a bottle. […] The absolute worst fragrance I’ve ever smelled.
  • I own a bottle of it due to my initial attraction to its smell in small quantities. Wearing it, I feel nauseous and completely unable to eat anything. I tried to scrub it off in the shower but it won’t die. I haven’t eaten anything all day. I think this toxic odor could be useful as a diet aid.
  • Horrible, HORRIBLE soapy smell broadcasting out to the planet at gigawatt levels. I made the mistake of spraying this onto my wrist and I thought I’d never be able to remove it. This smell made me feel nauseous and headachey.

The final witness comes from Fragrantica:

If I had to describe this perfume in one word it would be ‘haunting’ because it’s unpleasant and, like the eerie warnings written in blood on the walls, impossible to scrub off.

‘Blood on the walls.’ Blood on the walls, people! The eerie warnings come, in part, from tuberose, one of the most indolic flowers around. What is an idole, you ask? I draw your attention to Exhibit 3, the Glossary of perfume terms. It is something found naturally in many heady, white flowers — like tuberose. In excessive amounts, it can lead to a feel of extreme full-blown, over-ripeness. In cases of fragrances like Amarige, it can turn to an aroma of sourness, even cat litter feces, plastic flowers, urine,  garbage heaps of rotting fruit, or all of the above. At best, Amarige is a fetid, rotting stinker that will turn from over-blown flowers to pure sourness and cat urine. At worst, it will choke up your airways, prevent all breathing and render you utterly unconscious. All in just 2 small whiffs.

You don’t believe me, I can see it in your eyes. Well, we shall prove it to you. Guards! Bring in the testers!”

[The guards set up two, tiny canisters at each end of the room. The jury shifts in their chairs nervously. A cordon of security blocks the doors. The District Attorney dramatically puts on a giant gas mask, akin to those used by soldiers in the first Persian Gulf War when there were fears of Saddam Hussein using chemical warfare — or Amarige — against American troops. Mr. Sneering points to the guards and nods.

Pfft. Pfft. Pfft.  

Three small whiffs of scent are released from each of the two canisters. White flower after white flower suddenly fills the room. They flit here, they flit there. They are omnipresent. There is a smell of orange, orange blossom, more orange blossom, and still more. It spreads its powerful molecules around the room like a carpet unfurling a wave. Little spectres of happy yellow mimosa flowers dance along the orange carpet. There is a shadow of some silken amber rising up, peeking its eyes above the wave of orange. Peach makes an appearance, adding to the orange haze filling the room and cocooning the white ghosts of tuberose and gardenia. The powerful ghosts dance merrily up to the District Attorney and punch him in his gas-masked nose. He falls back, but rises with a glare.

There is an audible gasp. A woman in the far back of the visitor’s gallery clutches her throat and gasps for air. Juror #4 faints completely. Jurors #6 and #9 have a look of rapt enchantment and glazed joy on their faces, much to the disgust of the District Attorney who sneers at them. In her seat, Amarige smiles faintly. With an almost imperceptible flick of her dainty chin, she tells the ever-growing, large white ghosts of tuberose and gardenia to move near Juror #5 who told of her upcoming wedding in Voir Dire. They move and the Juror suddenly sits up straighter in her chair, dreams of her wedding day and of Amarige trailing behind her in a billowing cloud of white.

The Jury Foreman has been watching these proceedings with unease. When Juror # 2 keels over beside him, begging for medical help and saying she is dying, he starts to back away. Quietly, he inches towards the door and then flees outright, only to head straight into a wall of security. The gas-masked police officers grimly shake their heads. He looks at them pleading. “I can’t take it any more. Get me out of here,” he whispers. “It’s in my nose, it’s burning my skin. There is so much fruit all of a sudden. I’m surrounded by peaches and a whiff of plum. It’s cloying, synthetic and artificial. And it’s covering every inch of me, like fruited animals devouring my skin. I need a shower. Please, have mercy.” They sympathetically shake their heads again and drag him, kicking and screaming, back to his chair.

The Judge has had enough of these theatrics. He orders medical attention for the gasping or collapsed bodies, lying crumpled like rag dolls throughout the room. He orders all the windows opened and the room to be fumigated before the court will reconvene the next day. He contemplates also ordering psychiatric evaluations for those jurors who had beatific, hypnotized, enraptured smiles on their faces, but decides he cannot seem biased.

The next day, the court reconvenes and the District Attorney resumes his case.]

“Ladies and gentlemen, I apologise for subjecting you yesterday to the horrors of Amarige. But, I had to give you the chance to decide for yourself. The People’s case will conclude with our expert, Mr. Luca Turin, the most famous perfume critic in the world. Before you is Exhibit 4, an excerpt from his book with Tania Sanchez, Perfumes: the A-Z Guide. Note the categorization of Amarige as ‘Killer tuberose.’ Killer. Not extreme but ‘killer.’ The one-star review reads as follows:

We nearly gave it four stars: the soapy-green tobacco-tuberose accord Dominique Ropion designed for Amarige is unmissable, unmistakeable, and unforgettable. However, it is also truly loathsome, perceptible even at parts-per-billion levels, and at all times incompatible with others’ enjoyment of food, music, sex, and travel. If you are reading this because it is your darling fragrance, please wear it at home exclusively, and tape the windows shut.

Ladies and gentlemen, the People rest their case.”

THE DEFENSE:

[The Public Defender, Grace Hopeless-Causes, rises and speaks]: “Ladies and gentlemen of the jury, I am here for one reason and one reason only. To represent the shamed, silent, closeted minority of women who adore Amarige and feel she has been most unjustly accused of crimes against perfumery! She has been vilified for far too long and it’s time for the Amarige lovers to defend her!

The weight and power of Luca Turin’s reputation has added the final, unjust nail in Amarige’s coffin. It is not tuberose who should sue Amarige, but Amarige who should sue Luca Turin for defamatory libel!

Don’t believe the District Attorney. He has presented only one, very slanted, side to the story. Did you note how he had only one witness from Fragrantica? Why is that, do you think? I’ll tell you why: because that was the sole, truly harsh review of Amarige. He didn’t tell you of all the others which spoke of the joy, the happy, dancing aura of Amarige, the image of beautiful wedding days, or posts writing of “sumptuous” finishes, of “sophistication” and “class.” There is no mention of how it is addictive, of how you can’t stop sniffing your wrists, of how intensely feminine it can make you feel.

And there is not a word about how it can drive men wild.

No, the District Attorney has presented a very lopsided, distorted picture of Amarige. Even when he quotes Luca Turin, he leaves out the words of his co-author, Tania Sanchez, who wrote in that same book:

Amarige is a genius work of perfumery, utterly recognizable, memorable, technically polished and spectacularly loud.

The D.A. quickly brushed over how they wanted to give it four stars. FOUR. And there is not a peep out of him over the fact that the very book he quotes as expert opinion actually lists Amarige in their top 10 BEST list at the back! It is in their 10 Best Loud Perfumes list, next to the 5-star Fracas, 5-star Angel, and the 5-star Lolita Lempicka perfumes. Strange for a perfume that Mr. Sneering and Luca Turin would have you believe is a crime against perfume humanity, no?

amarige1998Yes, Amarige is loud and a diva. Yes, one big squirt can blow your head off. But no-one ever said you should bathe in it, for heaven’s sake! Plus, don’t let the opening blast fool you. Amarige has average sillage and longevity. After the first ten minutes, it can fade to a much tamer level. If you don’t believe me, read Fragrantica, Basenotes or MakeupAlley, and see similar comments for yourself.

To all those who have had asthmatic attacks as a result of encounters with Amarige, I apologise. She apologises. Truly. But the same thing could happen from Lolita Lempicka, Angel or a whole host of perfumes. Why have they not been brought up on charges? Why does Luca Turin adore and worship the brilliance of Angel — a scent which many have compared to toxic nerve gas — but not the admittedly “genius,” “technically polished” masterpiece of Amarige? And, in all cases, isn’t it the fault of the wearers who spray on too much? Blaming Amarige for medical injuries triggered by over-use is akin to blaming a car manufacturer for accidents that may arise from someone texting while driving.

Where we concede and confess fully is the charge that Amarige is a diva. Yes. Yes, she is.Maria Callas Amarige is Maria Callas, the legendary opera singer, taking center stage under the bright white lights, and showered with diamonds by billionaires like Aristotle Onassis who loved her more than he ever did Jackie O. Amarige is not meant to be a simpering, quiet wallflower, sitting in the corner, awaiting a man to ask her to dance. She will push her way to the center of the floor and dance by herself, mesmerizing a room — public opinion be damned!

As for the charge that she is a cloying monster with some potentially synthetic undertones, we plead the Fifth. Even if true, and we are not saying that it is, many other perfumes are too. And, yet, do you see them in this courtroom? Speaking only for myself, I do not find Amarige to be synthetic. I think she is exactly what Givenchy and Dominique Ropion meant for her to be. As Fragrantica explains:

The name of the perfume ‘Amarige‘ is an anagram of the French word ‘Mariage.’ That is why this fragrance is as intensive as a strong feeling, merry, juicy and unforgettable as a moment of happy mariage. It is so opulent and floral that it seems like its composition includes all the beautiful flowers that exist in the world.

The Amarige woman is graceful, playful and charming, a real French woman in love. She radiates joy and gives a happy smile.

Maria Callas Tosca

Maria Callas in “Tosca.”

Despite her opulence and diva status, Amarige can be a cheap date. You can find a 1 oz bottle on Kohl‘s for $50 or on Sephora for $49. A 1.6 oz bottle costs $67 on Sephora, and much less on eBay. Compare those prices to more reputable white floral or tuberose scents: Robert Piguet‘s Fracas starts at $95; while Frederic Malle‘s Carnal Flower starts at $230 at Barneys.

Whatever she is, I realise this is the most hopeless of all lost causes. Amarige’s reputation has been destroyed beyond all measure. I can sit here and talk to you about her lovely white femininity, her peach exuberance, that dry-down of spice and amber, and it will make no difference at all. There is simply no hope of restoring her good name.

But I make this plea to you, ladies and gentlement of the jury: do not let the perfume world’s easy, facile dismissal of Amarige influence you. They are not objective and they have followed Luca Turin like sheep. After all, they proudly admit their love for Fracas, another white flowers explosion that make people gasp for air.

Admittedly, Fracas is a much more elegant creature than the brazen hussy, Amarige. And, yes, hard as it is to believe, Fracas almost seems like almost a quiet, shy child in comparison. But are they really so different as to warrant Fracas’s triumphant twirl in the spotlight as a cult favorite and legend, while Amarige wilts in the wilds of guilty obscurity? Again, Fracas may be of slightly better quality and there is not a hint of anything synthetic about it. But it too is an over-blown indolic scent that can turn sour or lead to thoughts of rotting fruit. Amarige is more fruity than Fracas, true, but there is luscious peach, orange and amber in Hermès‘ sophisticated 24 Faubourg, after all.

Unlike 24 Faubourg’s sophisticated woman, however, Amarige is like a happy child, all yellow, orange and white dancing flowers, full of exuberance and femininity. It is not a scent for those who like discreet, quiet, unobtrusive fragrances. It’s not for those who can’t stand heady, narcotically powerful ones, either. And it is most definitely not for those who can’t bear white flowers.

But if you love Amarige, I beg of you: do not go quietly into that good night, hiding your face in shame and covering your scarlet letter, that “A” which marks you as an A-marige lover. Rise up and defend her name. Admit your folly and sins. Admit she is glorious. Don’t wear her only in the privacy of your own room with the windows duct-taped shut. And find her not guilty of crimes against perfumery!”

[The Public Defender sits down and the jury leaves for its deliberations. There is no word from them for three days. Then, finally, they return.]

THE VERDICT:

Hung jury.

[Nine jurors wanted to convict.

Three held out, utterly in love, and on their way to buy a bottle for themselves.]

Preliminary Review – Chanel Les Exclusifs 1932: Sparkling Jasmine

In 1932, in the midst of the Great Depression, Chanel launched her first collection of haute jewelry. It consisted of diamonds set in platinum and was shown in an exhibit entitled “Bijoux de Diamants.” In 2012, on the 80th Anniversary of that exhibit, Chanel debuted a new fine jewelry collection and, in homage, called it The 1932 Collection.

Le-parfum-1932-de-ChanelSometime in early 2013, Chanel will release the perfume that goes along with that collection. It too is called, quite simply, 1932 and it is part of Chanel’s Les Exclusifs line of fragrances. The date for its release seems to be February 1, 2013, though I have read one report of March 1, 2013.

I have a large sample of 1932 already, but there is no official information on the perfume, no press release, no listing on Chanel’s website, and only a few unconfirmed details. So, I set out to discover more about the perfume prior to reviewing it. Two attempts to ascertain notes or details from Chanel were unsuccessful. The only thing that seemed certain beyond all doubt is that 1932 is a jasmine scent that comes in Eau de Toilette concentration. So, I played amateur detective, relying on a photo of a 1932 perfume box, its listed ingredients, and Google. You can read about my efforts in full detail here, but the bottom line is that the only definite notes in 1932 thus far seem to be:

jasmine, iris and musk.

Relying on the perfume box’s list of ingredients and all the sources available to me thusChanel 1932 far, I hazarded a vague guess that the notes may include some or all of the following:

Jasmine, rose or some possible rose enhancers (farnesol), bergamot (or lavender or coriander), cinnamon, cloves, violet or orris/iris, coumarin (hay), musk and possibly vetiver.

Again, you can read all the reasons why I came to that conclusion in the Sneak Peek post.

I am the very first to say that I am no perfume expert, and even less so when it comes to chemical terms and the technical aspect of perfume ingredients. I have tried to do the best that I can, with the limited information and resources available to me, but I’m sure my attempts to translate terms like “hexyl cinnamal,” “linalool,” or “farnesol” may have gone array somewhere.

Nonetheless, I think I have a mildly competent nose (I hope), so I can give you preliminary idea of what 1932 is like. Later, when Chanel releases press information, details of 1932’s notes, pricing and availability, I will do a proper review and include other people’s perceptions or reviews of the scent so that you can get a better, fuller idea as to what it is like.

For the meantime, however, I’m working totally blind on this — much like someone standing before a Mexican piñata while blind-folded, and attempting to hit something accurately. Let’s take a leap into the deep-end together.

1932 opens on me with a strong burst of bright lemon. It’s so fresh and zesty, I feel as though someone just cut into a lemon in front of me and squirted some drops of its juices on my skin. That immediate burst of freshness is followed almost seconds later by a massive dose of aldehydes. (You can read more about aldehydes in the Glossary.) Here, they smell soapy, waxy and candle-like. The lemon quickly melts into the aldehydes, creating the impression of soapy lemon wax. There is also the impression of something floral, akin to rose, but it is almost imperceptible under that thick veil of aldehydes. Along side, there is faintly powdery iris, but, again, the whole thing is subsumed under the sheer force of the aldehydes.

For full clarity, I should note that I tested out 1932 twice to ensure I had as accurate a sense about the perfume as possible. And, with one exception, 1932 was consistently the same throughout. The difference was a slight variation in the opening. The second time I tested 1932, there was a hefty dose of coumarin with its strong notes of sweet hay that appeared almost immediately after the lemon note. (In fact, if I sniff the vial to my decant, the predominant impression is of lemon followed by hay.) Unfortunately, the hay note is a bit of a ghost throughout this perfume. As you will read later, it pops up, vanishes, comes back, flits away, and so on. It is both maddening and quite enchanting, but then I love coumarin. With the exception of coumarin’s appearance in the opening the second time around, the rest of the perfume’s development continued on the same trajectory in both tests.

Two minutes in, the jasmine makes an appearance. It is timid, as if raising its bonneted head above the field of waxy soap and dappled lemon. The jasmine is sweet, light and demure, verging on the insubstantial. How could it possibly compete with those forceful aldehydes? This is probably the time to confess that I am not a particular fan of aldehydic fragrances and that this opening makes me sigh a little, though it is never as extreme or as unbearable as some perfumes. Even for someone like myself who dislikes the note, this is very manageable.

Fifteen minutes in, the jasmine becomes a much stronger player on 1932’s stage. It is heady, but there is a surprising sheerness and airiness to the scent. It is not an indolic or over-ripe scent — and jasmine can be one of the most indolic flowers around! (You can read more about Indoles and Indolic scents at the Glossary.) Indolic flowers can often have a rubbery element to the narcotic richness at their heart; over-blown ripeness that, sometimes, can verge almost on the side of decay. These indoles are the reason why some people get the impression of “rotting fruit,” sourness, urine, plastic, or Hawaiian flowers. Here, I don’t smell anything verging on over-ripe or full-blown; there is no rubberiness, no rotting fruit and, certainly, no decay. However, I do occasionally get faint whiffs of something slightly sour emanating from my arm. It’s extremely mild, never constant, and quite fleeting.

Thirty minutes in, 1932’s aldehydes have faded and jasmine takes full center stage. It is significantly stronger, though still airy, and is now accompanied by musk. There are also faint banana undertones to the scent. I have no idea if they are yet another manifestation of the aldehydes (which can take on a banana accord in addition to the lemon, waxy, soapy one) or if they are the result of something else. Such as, for example, ylang-ylang.

One person who has already tried 1932 says that there is ylang-ylang and sandalwood in the scent. On Perfume Shrine (a blog which first broke the story of 1932 over a year ago in early 2012), a poster by the name of Henrique/Rick wrote the following description this week on the site’s latest entry about the perfume:

Well, in the case of this fragrance, i’m pretty sure that it’s not hedione, since the jasmine used on it has a slightly fruity, yellow aspect on the aroma, while the hedione is more green to my nose. This is a lovely Chanel, very true to the classics. Altough the jasmine is highlighted, this is not a heavy jasmine fragrance. It starts with a exquisite blend of aldehydes, iris and ylang-ylang, then leaving space for the jasmine to shine, and at the base revisiting the jasmine and combining it with a gorgeous woody base of sandalwood supported by some musks. It’s really well done, there was a long time that i didn’t smell a Chanel that i wanted to glue my nose on my arm from the first moment until the last on skin.

Henrique/Rick’s comment is the sole description or impression of 1932 that I can find anywhere on the internet at this point. I agree with him on much of his description, especially the aldehydes. (How could one miss them?!) I also agree on the iris, but I’m not absolutely convinced on the ylang-ylang or the sandalwood. Yes, they could be there. But then again, the banana smell could easily come from the aldehydes; and jasmine by itself can be as heady, ripe and creamy as ylang-ylang.

Henrique/Rick is probably correct that “hedione” (a jasmine molecule first discovered in 1962) is not included here. For one thing, hedione is not listed on the box, though obviously that’s not dispositive. Perfume boxes don’t always list all the ingredients, after all! But the real thing is, one doesn’t have to use hedione to create a jasmine scent. According to a detailed explanation of how to create jasmine scents by Pierre Benard, a Grasse perfumer interviewed on Fragrantica, there are other ways to replicate the flower’s note. One way is to combine “Indol plus Benzyl Benzoate” with some eugenol for a green note. I see the eugenol and Benzyl Benzoate on 1932’s box, so maybe that is the route Chanel decided to take here. I certainly don’t smell the green note that Henrique/Rick attributes to hedione but, like him, a much more yellow, fruity aspect.

We part ways on the issue of sandalwood. If it’s included in 1932, it was almost nonexistent on my skin the first time round. The second time round, I could smell something vaguely approximating it, I suppose, but it was extremely faint. The impression may well have come from another ingredient entirely. I think back to Luca Turin and Tania Sanchez’s repeated comments in “Perfumes: the A-Z Guide” on just how few sandalwood fragrances actually have sandalwood in them at all these days. According to them, true sandalwood from Mysore, India is so scarce and so prohibitively expensive that most perfumers use Australian sandalwood which is an entirely different species of plant and with an entirely different scent. To the extent that 1932 may have sandalwood in it (of any kind), I think it is completely overshadowed and overpowered by the musk.

In that first hour, there was an unexpected element to 1932 in my first test. For some inexplicable reason, there was a slight earthiness to the scent on one arm accompanied by definite notes of mildew. It was faint but, there is no doubt, I smelled mildew! It’s not musty, so much as faintly moldy and a bit damp, if that makes sense. I can only attribute it to iris note which I’m guessing is from orris root; distillations from the roots of a flower or plant can have a faintly earthy smell, and that is much more the case than when the flower above earth is used. But I’m still not quite sure what causes the mildew note unless it is the combination of the orris root with the musk. The second time around, I didn’t smell mildew precisely, but there was a similarly damp and slightly earthy note. This time, it was faintly musty. Nonetheless, it was extremely subtle and subsumed by the stronger musk note.

1932 remains a predominantly musky jasmine smell for about two hours and then two new players arrive on the stage. The first is bergamot. It isn’t overwhelming but neither is it so faint as to be imperceptible. It’s a bit of a surprise, to be honest, especially for it to show up at this point instead of in the opening. But I definitely smell traces of Earl Grey Tea! It adds a note of freshness and depth to a scent that was essentially quite simple thus far.

The second player is coumarin. As noted earlier, the coumarin note is almost like a playful ghost: it appears with such freshness and sweetness, then it suddenly vanishes entirely, only to reappear and pop back up 10 minutes later, before flitting away again. Its coy disappearing act continues throughout the development of 1932. Each time, however, the coumarin smells exactly like freshly mowed hay! It never has the vanilla undertones that the ingredient may sometimes have. It adds a bit of dryness and a subtle woodsy element to the sweet jasmine; it also tends to make 1932 a scent that some jasmine-loving men could wear as well.

The final hours of 1932 are very simple. It is really just jasmine and musk with an almost imperceptible touch of something woody. It’s soft, light, and silky on the skin like a fine negligée. And that’s about it.

At no time did I smell the cinnamon or cloves which I had guessed might be in the perfume due to the ingredient list on the perfume box. Nor did I perceive any obvious or strong vetiver notes, even though the French Marie-Claire site had stated vetiver was in the perfume. To the extent that vetiver roots can contribute to an earthy element in perfumes, then perhaps that was the cause of the faintly musty, earthy impression that I had at one point. But I highly doubt it; I really don’t smell vetiver! (And I just reviewed Chanel’s vetiver scent, Sycomore, yesterday, so I am familiar with both the note and how Chanel may handle it.) No,1932 is not a green or green-brown scent in any way; it is all yellow and white, with perhaps a little beige from the musk.

ChandelierI have the oddest perception of 1932 as a crystal chandelier. Not all of its prism drops have been properly cleaned, and some have a thin film on them, as if from the remnants of soap. Others prisms, in contrast, are clear and reflect the light, shooting off coloured rays of lemon, jasmine and musk when the sun catches them. It’s overall shimmer is so subtle as to be imperceptible at times. Sometimes, it’s a bit dull and dusty. Sometimes, bright and shiny. But whenever the light hits it, there is a sparkle in Chandelier reflectionsthe reflection, even if it only hits the walls around it. In those cases, the jasmine sparkles with a sort of evanescent glow.

That said, I wasn’t overwhelmed by 1932. It is most definitely not love at first sniff, or even third. It is a perfectly nice, even lovely, scent that oozes very discreet, very expensive, elegant trails behind it. It is simultaneously somewhat heady but, yet, also sheer and light. But it is far too demure, nondescript and soft for me. I don’t find it particularly complex, transformative, or unique. At the same time, however, I think it is undeniably well-blended with ingredients that are obviously of extremely high-quality. It is hugely approachable, and will undoubtedly be a massive hit with those who like soft florals, jasmine fragrances and/or unobtrusive feminine scents.

All in all, it really and truly embodies the classique Chanel woman — though not a very modern one. To me, it calls to mind one of those 1950s aristocratic, wealthy leaders of high-society, or one of Alfred Hitchcock’s icy blondes. Impeccably dressed with pearls and gloves, hair frozen in a perfect coif, and extremely feminine, but also controlled, reserved, haughty, aloof and not-so-faintly superior. It is a fragrance that I can imagine a lot of women wearing every day. It is discreet, while being highly feminine, lady-like, and expensive-smelling. On the other hand, one might argue, it is also simple, boring, predictable, and faintly generic. There is nothing particularly electrifying or charismatic about it.

But you know what? I highly doubt it’s meant to be! This is a scent for the woman (or jasmine-loving man) who does not want to stand out in an ostensible manner. This is not for Maria Callas, Grace Kelly, or any famous person for that matter. This is for the quiet movers-and-shakers behind the scene who abhor the spotlight and who clutch their pearls (or cufflinks) at anything as remotely vulgar as obviousness. Quelle horreur! I think this is absolutely and intentionally meant to be a scent for the aristocratically discreet who want something safe and timeless that screams high-class, restraint and quiet wealth.

1932 accomplishes all that superbly.

Details:
Sillage & Longevity: The sillage and longevity of 1932 is adequate, in line with some others in the Exclusifs line which are said to be thin, sheer, and of short duration. (For example, 31 Rue Cambon or 28 La Pausa.) On me, 1932 had good projection for the first one and a half hours, thereafter becoming close to the skin. As for longevity, it was below-average even for my perfume-consuming skin. It only lasted a little bit above 4 hours, all in all. But, as always, remember that my body consumes perfume. Perhaps others will have more luck. At this time, it’s hard to know for certain what it would be like for the average, normal person.
Cost & Availability: There are limited details on either of these points. Thus far, I know that 1932 comes in Eau de Toilette concentration, but I don’t know if Chanel will release a parfum version as it has for three of its Exclusifs line (Bois des Iles, Gardénia & Cuir de Russie). As for cost, it will undoubtedly be the same as all the other Exclusifs eau de toilette fragrances which currently retail for $130 for a 2.5 oz/75 ml bottle or $230 for a 6.8 oz/200 ml bottle. In general, the Exclusifs line is only available in Chanel boutiques or on their website. At this time, however, I have no information as to when 1932 will be available outside of Chanel’s Paris store, or when it will be available on its website (either the U.S. one or the French one). As noted earlier, I will do a full, proper review with all the necessary information once the perfume officially launches and Chanel releases further details.

Perfume Review – Chanel Les Exclusifs Sycomore: Mighty Vetiver

Close your eyes and imagine you are in the heart of a forest at Yosemite National Park.

Source: Deby Dixon Photography

Source: Deby Dixon Photography

Cypress trees and evergreens intermingle and stretch far before you. The dark, dry earth is sprinkled with pine needles, and a wild boar is rooting at the tall grasses at the base of a tree, his endeavors lifting the smell of the earthy, chocolate-y roots into the air. Icicles hang from the branches where, nestled deep within, are purple juniper berries. In the heart of the forest, campfires burn thick logs of pine and cypress, and there is a smell of peppery smoke intermingling with the burning woods. Someone is cooking caramel, and burning it. You huddle deeper into your coat as the hint of frost brings a chill, but you can’t help but take a deeper breath of the vetiver surrounding you.

SycomoreGreen and brown, smoky and earthy, with a heart of cypress and wood — that is Chanel‘s Sycomore. It is an incredibly elegant smell, luxurious and leaving a smooth, trail of pure class oozing in its green-brown trail. It is richly masculine, with not a hint of florals, but this is silken masculinity in the most sophisticated, elegant of packages.

Sycomore was first introduced to the world in 1930, the creation of Chanel’s very famous, original perfumer, Ernst Beaux. From what I’ve read, it was all violet and tobacco with some support from soft aldehydes and balsamic wood. The original Sycomore vanished in the perfume mists, but it was re-envisioned and re-introduced in 2008 as an eau de toilette and as part of Chanel’s prestige collection called “Les Exclusifs.” It lesExclusifswas created by Chanel’s house perfumer, Jacques Polge, along with an equally famous “nose” in the industry, Christopher Sheldrake.

On its website, Chanel describes the new Sycomore as follows:

A rich-wood fragrance with a noble character — like the Sycomore tree that inspired it — created by CHANEL Master Perfumer Jacques Polge in 2008. At the heart of the scent: Vetiver, with an elegant Sandalwood note and dashes of Cypress, Juniper and Pink Pepper, for an earthy, warm and enveloping, yet subtle presence.

I think Chanel’s description nails it, unlike the Fragrantica‘s entry for Sycomore which seems completely incorrect in my opinion. Fragrantica puts Sycomore in the “Woody Floral Musk” category, and lists its notes as “vetiver, sandalwood, aldehydes, tobacco and violet.” I suspect both the categorization and the notes apply only to the 1930s version of Sycomore.

No, Chanel’s notes for Sycomore are the ones to follow and they are clearly listed by the Perfume Shrine as follows:

Vetiver, cypress, juniper, pink pepper, smoke, burning woods.

To get a true understanding of Sycomore, I think it’s important to elaborate a bit on the notes. For example, vetiver which not everyone is familiar with as an ingredient or as a smell, and which is the main part of Sycomore.  Chandler Burr, the former New York Times perfume critic, gave this extremely useful explanation to GQ:

vetiver-roots

Vetiver Roots.
Source: Herbariasoap.com

In the most basic sense, [vetiver is] a grass native to India that grows in bushes up to 4’x4′. It’s also related to lemon grass, as you can tell when you smell it. The stuff—it’s the grass’s long, thin roots that they distill—is infinitely more interesting though: deep, shadowed, astringent, earthy like newly tilled soil, and balsam-woody. It can be warm like tobacco leaves, it can have a crushed-green leaves freshness, or it can be cool like lemon verbena.

Haiti produces about 80% of the vetiver oil in the world, although sometimes you’ll be putting a bit of Indonesia or Brazil on your arm as well (Haiti’s is more floral, Java’s is smokier). There are folks producing it responsibly, too. When you buy a bottle of Terre d’Hermès, which is loaded with the stuff, you’re supporting around 2,000 Haitian farmers and distillers. […]

Like wine, the scent of vetiver oil improves as it ages: the best of it is made with roots that have been aged somewhere between 18-24 months; the oil costs around $200/kg when it hits the market. American scent maker IFF makes it three ways: with steam (resulting in vetiver essence, which is dryer and lighter), solvent (which produces an absolute and is darker, with the scent of rich dirt), and a new technology called “Molecular Distillation” that uses carbon dioxide to yield a scent that’s extraordinary—strongly grapefruit, fresher, zestier.

The Perfume Shrine says that the vetiver in Sycomore is said to be of the Haitian variety so, under Mr. Burr’s explanation, the more floral kind. I’m not an expert on any of the varieties, so I will take their word for it. All I know is that this vetiver smells exactly as Mr. Burr described: “deep, shadowed, astringent, earthy like newly tilled soil, and balsam-woody.”

Do you know how perfume can sometimes take on a colour aura before your eyes? WeaveSycomore opens on me all brown and green. Not khaki but some interwoven panel of dark green and green-brown. It calls to mind green roots and brown earth. Sycomore starts exactly like that, alongside pink peppercorns and an unexpected but definite note of chocolate. It’s almost like chocolate patchouli with vetiver. It’s so confusing that I go over the notes again and, still, I’m at a loss. So, I look up cypress wood which I’m not very familiar with, and that must be the explanation.

From my reading, it seems that cypress wood has a pungent, woody, spicy aroma that can also be sometimes resinous, coniferous, or cedar-like. Here, the combination of the cypress wood with the earthiness of the vetiver seems to have transformed the sum total into chocolate patchouli. You can smell each individual note, but you also have that strong overall impression.

It’s so striking that I looked to see if others had felt the same way. On Basenotes, one commentator also thought there was patchouli in Sycomore, though she concludes the cause was the combination of juniper and cypress. The Scent Critic blog and some on MakeupAlley also picked up on the chocolate edge. And finally, Victoria from Bois de Jasmin summed it up in her usual elegant succinctness: “The chocolate richness of the root is accented by the peppery and smoky notes. The composition possesses an alluring dark character, which in sensation alternates between the tannic dryness of red wine and the softly worn polish of aged woods.”

The chocolate and patchouli impression in Sycomore is so strong for the first hour that it evokes Serge LutensBorneo 1834 in its opening stages. So much so that I’m utterly bewildered by why people compare Chanel’s Coromandel (also from Les Exclusifs) with Borneo 1834, instead of Sycomore. Adding to the similarities between Borneo 1834 and Sycomore is the latter’s strong opening notes of tobacco and smoke. The tobacco note here is faintly bitter, and it is accompanied by a peppery, biting smoky note that is definitely woody.

I wonder about the “burning woods” note listed on many perfume reviews as an element (though not on Chanel’s website), and I keep thinking of guaiac wood. You can read the Glossary for more details but, in a nutshell, guaiac wood has an aroma that is earthy, smoky, tarry, peppery and similar to burning leaves. Tom Ford’s Amber Absolute is also said to have guaiac wood in it, though its official notes are equally vague and merely reference “rich woods” instead of “burning woods.” Both perfumes share a similarly woody, peppery, smoke note, so I have to wonder.

I do smell some sandalwood in Sycomore but, on me, it’s not strong at any point in the perfume’s development. Others have found it, but it’s just a whisper on me. I have to say, I doubt it is real Mysore sandalwood anyway. Anyone who has read Luca Turin and Tania Sanchez’s book, Perfumes: The A-Z Guide, will be struck by their repeated, insistent comments on just how few sandalwood fragrances actually have sandalwood in them at all these days. According to them, true sandalwood from Mysore, India is so scarce and so prohibitively expensive that most perfumers use Australian sandalwood which is an entirely different species of plant and with an entirely different scent. To the extent that Sycomore has sandalwood in it (of any kind), I think it is completely overshadowed and overpowered in the initial stages by the patchouli impression from the cypress and vetiver.

As Sycomore continues to unfurl, there is an impression of burnt caramel, black cocoa powder, incense and dry earth. This is like the black version of Coromandel, without the latter’s vanilla, benzoin and powder heart. The increasingly peppery and smoky nature of the perfume makes me wonder again if they used guaiac wood to fortify any “smoke” accord, not to mention the weak sandalwood. There are also flickering hints of evergreen from the juniper which add a coolness or chill that counters the smoky earthiness. It’s an incredibly sexy, darkly mysterious perfume.

There is a dryness to the rich, earthy smell that really calls to mind dirt — not rich, dank or loamy, but sweetly dry. I realise that non-perfumistas will recoil at the thought of smelling faintly like dirt, but there is really no other way to truly describe the undertones to the very smoked, rich, woody notes. The comparison to dirt also explains Luca Turin’s comments in his five-star review of Sycomore in Perfumes: The A-Z Guide. There, he wrote:

The dream team at Chanel seem to delight in applying superior skills to existing ideas they deem worthy of perfecting: Coromandel was a reorchestration of Lutens’s Borneo 1834…. Sycomore is, in my view, a magisterial gloss on Bertrand Duchaufour’s Timbuktu [for L’Artisan Parfumeur]. The later introduced an Altoids-like idea to perfumery, consisting of a minty-licorice coolness combined with a radiant crackling-wood-fire note. […] Vetiver has both an anisic aspect and a smoky one. Cleverly flank it with Timbuktu’s two companions, add a big slug of sandalwood, and vetiver finds itself in worthy company at last. […] Sycomore [is] … the freshest, most salubrious, yet most satisfyingly rich masculine in years. If putting it on does not make you shiver with pleasure, see a doctor.

I’m surprised that Mr. Turin deems Sycomore one of the few sandalwood fragrance reviews not to warrant his usual comments about how perfumes don’t have real sandalwood in them any more, and I certainly don’t find the same “big slug” as he does, but I agree with the rest of his review. (Minus, his choice of which Chanel perfume to compare to Borneo 1834). I particularly understand his reference to Timbuktu which has often been described as having a dry dirt foundation. Sycomore has both the dirt aspects of Timbuktu and that slightly chilled licorice note underlying the earthiness of the dark patchouli…. er.. vetiver and cypress.

Mogambo 2

Mogambo

Perhaps it’s all that dry dirt and rich green which make me constantly imagine those old movies that explored the heart of an African forest — everything is slightly dark and smoky, mysterious and Tshadowy, all amidst lush greenness and dry red-brown dirt. I keep thinking of Clark Gable with Grace Kelly and Ava Gardner in Mogambo, or Humphrey Bogart and Katherine Hepburn in African Queen. I could see either man wearing Sycomore, and Katherine Hepburn too (though never ever Grace Kelly or Ava Gardner).

As time passes, there is even greater depth to the impressions of burnt umber, burnt caramel, resins, saltiness, and earthiness — all under the forest’s canopy of green-brown vetiver and wood. The patchouli impression ceased being dominant a while ago; now it is the turn of the juniper. In general, juniper has an aroma that is fresh, sweet, and like pine trees, with a slightly balsam-like, resinous undertone. Here, they make I feel as though I’m walking through an icy forest at wintertime, my feet crunching on evergreen needles, the chilled smoke of winter in the air, as I walk towards campfires of burning pine logs where someone is cooking with dark chocolate and another person is accidentally burning the caramel. There is still the chocolate note, you see, though it is overshadowed by a more resinous, caramel element. There is also an undertone of anise and licorice.

In its drydown and final hours, all those things vanish, leaving mostly sweet, faintly lemony, grass. It is vaguely reminiscent of the lemongrass that Chandler Burr referenced. The sweetness of the grass may be one reason why a number of people smell marijuana or cannabis a few hours into Sycomore. I do not, but the occasional “ganja” comment is something worth noting if you’re tempted to try Sycomore. What I do smell, in addition to the sweet grass, is a sort of creaminess that I think comes from the sandalwood. As always, however, it is faint; even more of a shadow now than before.

There are two things which confused me about Sycomore. One, which I’ve already mentioned, is that it is Coromandel which is compared to Borneo 1834, when I think it should be this Polge and Sheldrake collaboration instead. (At least, for the opening hour. I don’t think Coromandel is remotely like Borneo 1834.) The second is a far more important issue: Chanel’s gender classification for this scent. Chanel has labeled Sycomore as a woman’s perfume and, to me, that is akin to saying M&Ms are only for women. It makes absolutely no sense at all.

Not only is Sycomore unisex, not only is it the furthest thing possible from “girly,” and not only do men adore this, but it is — I would argue — actually a masculine scent first and foremost. It may be a somewhat feminine masculine fragrance, but it is a masculine fragrance at its heart. In fact, women who have not explored niche scents and who are used to the more traditional, conventional or mass-market feminine fragrances — whether of the floral, “girly,” clean, sugary or gourmand variety — may find Sycomore to be overwhelmingly masculine and an utter shock if purchased blind. This is no Marc Jacob Lola, Guerlain Shalimar or Dior J’adore.

No, Sycomore has consistently been compared to men’s colognes. In fact, commentators on both Basenotes and Fragrantica find it to be an exact duplicate of Lalique‘s L’Encre Noire for Men (2006). A few people even bring up Hermès‘ men’s cologne, Terre d’Hermès — though most people on Basenotes find that much more citrus based and without anything close to the same degree of vetiver in it (no matter what Chandler Burr may think). I agree with that. I’ve got Terre d’Hermès and like it. But, like many on Basenotes, I find them to be very different perfumes and don’t think Terre d’Hermès is a predominantly vetiver scent. As a point of interest, in a Basenotes thread asking for people’s preference as between Sycomore and Terre d’Hermes, a monumental majority chose Sycomore as the better, more elegant, and truer vetiver fragrance.

All in all, Sycomore is an incredibly lovely fragrance and as smooth as silk. It is magnificently blended, such that everything folds into one rich layer upon another. There is a paradoxical coolness to its warmth, but it is never a chilly or aloof scent. It has too much earthiness in its beating heart, radiating its fire with every thump, thump, thump. It is never cloying, and there is not a single, synthetic, cheap note anywhere to be seen. It is truly as masterful and brilliant as so many thing. It is also a very approachable fragrance; it is not one of those edgy, discordant scents that can be worn only infrequently and are to be admired mostly on an intellectual basis as works of olfactory art. I can see men wearing this almost daily and some women frequently.

And, yet, it is not a fragrance for me. For the longest time, I could not pinpoint why. I like vetiver, I wear men’s cologne, and I like smoke and resinous scents. I find it an extremely elegant perfume and, really, it should push all my buttons. In fact, its opening led me to say “Wow” and I couldn’t stop sniffing my wrists for the first ten minutes. But, at the end of the day, it was simply too much vetiver and its dryness could well be described as bone-dry. Sahara dry. For my personal tastes, Sycomore simply veers too much into the masculine without any real sweetness to accompany it.

Nonetheless, if you are a fan of vetiver, woody and/or dry scents, I highly encourage you to test out Sycomore. If you’re not a fan of either of those three categories, then you may like the sweeter, softer Coromandel. (It is my favorite of the 3 Exclusifs that I’ve tried thus far). But if you’re not a fan of patchouli, benzoin or frankincense, then I fear you should skip that one too.

Have you tried Sycomore? If so, was it love at first sniff or simply not your cup of tea?

Details:
Sillage & Longevity: The sillage and longevity of Sycomore is impressive, particularly given that most of the Exclusifs line (with the exception of Coromandel) are said to be thin, sheer, and of short duration. On me, Sycomore had good projection for the first 3 hours, and only became close to the skin after 5 hours. As for longevity, it was above-average for my perfume-consuming skin. I could still smell faint traces of it after 9 hours. On others, I’ve read reports of it lasting almost an entire day.
Cost & Availability: Sycomore only comes in Eau de Toilette concentration and costs $130 for a 2.5 oz/75 ml bottle or $230 for a 6.8 oz/200 ml bottle.  The Exclusifs line is available only in Chanel stores or on their website. I have read numerous comments from people who have tried it at Selfridges in the UK, but did I not see a single Les Exclusifs fragrance on the Selfridges website. Nor have I found it on any U.S. department store websites. It’s not on Lucky Scent either. It is, however, available on Surrender to Chance which is where I obtained my sample. Prices for the smallest vial (1 ml) start at $3.

Perfume Review – Illuminum White Gardenia Petals: Kate Middleton’s Wedding Choice

What perfume does a bride chose to wear on her special day? It’s often a difficult decision because you want something that makes you feel really special. But when a bride is going to marry the future King of England before approximately 3 billion people, it may be an even harder decision. In Kate Middleton’s case, she chose White Gardenia Petals (henceforth “WGP“) by the British boutique house, Illuminum.

Kate Middleton

Illuminum is a relatively new perfume house launched in 2011.  Its founder is Michael Boadi who also created the line’s sixteen perfumes, each of which falls into four main olfactory groups (citrus, floral, oud and musk). There are four perfumes within each of those four over-arching categories and, supposedly, none of the perfumes contains more than “eight carefully selected ingredients.” According to an interview he gave to Fragrantica, “[t]he Illuminum collection is for those days when you are in the mood for something exquisitely simple and stylish.” He answered some of Fragrantica’s questions about the scent and also explained his vision:

Creating a fragrance from merely eight ingredients was a real challenge, especially if we know that some fragrances include more than 500 ingredients. Finding the right eight ingredients that fit together perfectly, can even take a couple of years of careful planning. […]

Illuminum is the future of Fragrance due to its pared-down nature. If you are looking for minimalism at its purest, then look no further. If you want to smell ginger and pear, that is exactly what you will discover when you explore the Ginger Pear from Illuminum.

Kate Middleton’s decision to wear White Gardenia Petals on her wedding day was a huge coup for Illuminum. According to the Daily Mail, the perfume sold out within minutes of the news of her choice! To get a small idea of the scent (and the massive global obsession with the royal bride), yet another gushing Fragrantica article simpers:

White Gardenia Petals is a perfect choice that really suits the charming and feminine Kate, her beautiful wedding dress and her grace. The notes of this fragrance highlight the refined and very fresh breeze of gardenia, which is a guiding scent of the composition. Unpretentious gardenia is embellished in the heart with a fine trace of coconutylang-ylang, jasmine and lily of the valley, laid on the base of amber wood. The fragrance is available as 50 ml and 100 ml EDP.

Michael Boadi announces that White Gardenia Petals at the moment isn’t available anywhere in the world and that the waiting list for the purchase of this fragrance is three months!!!

The Illuminum website describes the perfume as follows:

White Gardenia Petals is as fragrant as a vase of white flowers, quivering in the breeze by an open window. This is a delicate and refined scent – the top note of lily evokes a summer ambiance, whilst heart notes of gardenia, ylang ylang, lily of the valley and jasmine breeze are sumptuous and feminine. Amber wood underscores this light bouquet.

Top notes: Bergamot, Cassis,

Heart: Jasmine, White Gardenia, Ylang Ylang,

Base notes: Precious Woods.

White Gardenia Petals

Fragrantica gives very different top notes — namely just coconut and nothing else — but it matters not one jot to the final impression which is: synthetic, floral, air freshener; soap; hair spray; and cheap shampoo. Given that Michael Boadi began as a hairdresser before making it big, I find it sadly coincidental that a man who left that world to create perfumes ended up making something that is a full-circle return to hair salons. And I’m far from alone in that sentiment. In fact, I’m being much kinder than some commentators. On the Fragrantica entry for White Gardenia Petals, one poster compared it to a “toilet cleaning product.”

I’m not sure I would go that far, but I found White Gardenia Petals to be utterly revolting. It’s not anywhere close to being as bad as Montale‘s Lime Aoud (honestly, I doubt anything ever will be) or the stomach-churning nausea induced by L’Artisan Parfumeur‘s Passage d’Enfer, but it was pretty godawful. As many of you know by now, the note that I abhor above all others is soapy and clean, particularly if the fragrance evokes laundry detergent or fabric softener and is expensive to boot. I simply cannot handle it. And, yet, a predominantly soapy scent may be (just barely) more tolerable than Illuminum’s WGP. (I shall have to ponder their relative ghastliness.)

The opening seconds of White Gardenia Petals on my skin was a sharp note of pure rubbing alcohol, only rendered floral. Then, there is an explosion of a thin, artificially airy — but simultaneously heady — shampoo note, with a heavy backdrop of Dove soap. The rubbing alcohol impression is tinged with a faint lemon note, making me wonder if we’re going from bathroom products to dish-washing liquid next. But no. It stays as a sharp burst of white flowers with shampoo and soap. I think Suave makes a white shampoo like this, and I know Dove’s soap is quite close for the soap notes here. The two things are separate “clean” scents in my mind, and they combine most unpleasantly with the very indolic, cheap gardenia and muguet (or lily-of-the-valley) notes. I think Bath & Body Works makes better versions of airy white florals which lack White Gardenia Petals’ strong similarity to hairspray. (It’s almost amusing to read the endless litany of “hair spray” comparisons in the comments on Lucky Scent.)

To be honest, it’s a bit hard to dissect some of the notes for the first hour because I’m overwhelmed by a screeeeeeeeeechingly loud, persistently plastic-y note that is often a dead give-away of something synthetic in a perfume. An even bigger give-away for me personally is the sensation I consistently get from very cheap additives: a feeling of tightness high up in the bridge of my nose, making me feel as though I have sinusitis, along with a faint burning sensation. I suddenly feel as though a headache is around the corner — and it’s been a while since a perfume made me feel that way.

The perfume continues its olfactory equivalent of assault and battery. I don’t smell ylang-ylang at this point, but I do get a strong impression of iris and/or violet. Perhaps my brain associates those notes with powdery fragrances, and White Gardenia Petals has got a definite powdery vibe. The powdery vibe is a bit different from the soap and shampoo/hairspray aspects. It stems more from the musk element which starts to make its presence known about 10 minutes in. It is cloying, and calls to mind Narcisco RodriguezFor Her — only on steroids and amplified by a thousand. For Her is one of the few “clean” perfumes that I would wear if I had a gun pointed to my head, but there is something distinctly unpleasant about White Gardenia Petals’ twist on musky clean. Perhaps because it is all just one cacophonous mishmash of white florals, rubbing alcohol, indoles, powder, musk, synthetics, soap, shampoo, and cotton.

Oh, did I not mention cotton? Because I also get a very strong note of fresh, clean cotton. It sharply calls to mind the Clean line of perfumes (no, I’m not joking) and of their Cotton T-Shirt fragrance in particular. (How I wish I were making all that up.) It is at this point that I write in my notes, “please God, kill me now,” and I go to find some aspirin.

I would have felt like a character in Jean-Paul Sarte’s No Exit if it were not for one thing: this discordant cocktail lessens the volume of its assault, sooner rather than later. After an hour, the sillage is very low, such that I have to sniff my arm (sometimes forcefully) to assess how the fragrance is transforming, if at all. And it does. Many of the clashing notes fade away as White Gardenia Petals turns into simple gardenia scent with a faint undertone of creamy, custard-y, banana-like ylang-ylang. Alas, the soap still remains, as do the hinting wafts of cheap hairspray.

Though its sillage may have become demure, White Gardenia Petals’ persistence is a source of deep misery. Ten hours in, I can still smell some form of cheap, floral soap on my wrist. They say perfumers love synthetic additives because they multiply the longevity of a perfume (I think it may be because of the shape of the molecules), in addition to being a cheap shortcut. It must be true since all the synthetic soapy smells last on me for an extraordinary amount of time.

White Gardenia Petals is meant to be “a vase of white flowers, quivering in the breeze by an open window,” and clearly meant to suit someone like a bride who doesn’t want to be overshadowed by her fragrance. All that is fine and dandy. If people want to wear light florals with a fresh, clean note and demure sillage, all the more power to them. But I find it rather outrageous to charge £70.00 or $125 (on Lucky Scent) for a small 1.7 oz/50 ml bottle of revoltingly synthetic notes combined with florals that Bath & Body Works, The Body Shop, and some others can do as well — if not better. And that’s totally ignoring the fact that you can smell like Dove soap for about $1.25!

As one Fragrantica commentator noted, “Illuminum feature themselves in the media as a brand of the royals, like Creed does.” I’m happy for them. But if Kate Middleton had not chosen to wear this scent on the day she turned into the Duchess of Cambridge, I highly doubt that anyone would queue to spend the kind of money that Illuminum is charging to smell like cheap hairspray. If you want something light, fresh, airy, floral and bridal, try Issey Miyake‘s L’Eau d’Issey Miyake. Try anything, but I wouldn’t recommend this.