One of the threads that made me the happiest and of which I am extremely proud is my examination at vintage fragrance ads over the course of eighty years, from the Victorian era to the mid-20th century. The changes are a revealing insight into the history, society, culture, values, art, and hits of each era.
Early on, in the Victorian era, the ads were focused on chemist-based products. (I’m obsessed with one that says “Orange blossom cures all female diseases” and want it on a t-shirt). Later, they give way both artistically and scent wise in the Belle Epoque and Art Deco eras, continuing to change further with the decades that followed.