How do you actually make perfume? For AbdesSalaam, the fundamental starting point is with an idea or thematic concept for your creation, one that is as simple as possible. Again and again, AbdesSalaam returned to the Guerlain quote discussed in Part I on the importance of simple ideas, and emphasized that you should not get lost in your own fantasy or over-complicate things. Once you have the idea, then you try to render it concrete by blending materials in accordance with a formula that is centered first on the main accord, then on secondary elements.